The Cancer Society needs your support this Daffodil Day to help New Zealanders beat cancer together.
Tomorrow, about 12,000 volunteers around the country, including many from Central Otago, will take to the shops, businesses, schools and streets as part of New Zealand’s largest street appeal.
Every dollar dropped into collection buckets, every raffle bought at a quiz evening, slice of cake bought at a bake sale, or every coin collected through a school mufti day will be spent on assisting New Zealanders with all types of cancer, and help prevent future cancers through vital research and world-leading health promotion.
In Otago and Southland, every dollar raised in the region stays in the region.
Now in its 28th year, Daffodil Day raises awareness of cancer and is the biggest generator of funds for the Cancer Society.
This year, more than $2.5million dollars is needed in the South to meet a demand that is growing, with the Cancer Society in Otago and Southland working with double the amount of clients than five years ago.
The daffodil is one of the first flowers of the spring season and with its bright yellow bloom represents hope for the one in three New Zealanders affected by cancer each year.
When someone hears they or a loved one has cancer it is devastating, and the impact of a diagnosis can be far-reaching.
There are often so many unanswered questions and so much to consider that it can be overwhelming.
It might be how they will get to hospital, whether they will stay during treatment or advice on the amount of information and decisions that need to be made, some of them very quickly.
Thanks to the generosity of New Zealanders on Daffodil Day, this is where the Cancer Society can step up, with practical and emotional support.
Yet despite this ceaseless support for patients, their loved ones and the researchers fighting cancer, the society receives no direct government funding.
That makes every dollar raised vital in order to help beat cancer.